PROJECT DETAILS

Location: 成都市东郊记忆文物建筑保护群4号楼

Chief Designer & Team: Mojo Wang  I  Ches嘉豪

CAD Designer: 王欢

Photography: 形在建筑空间摄影-贺川

Area: 1068 ㎡

Year: 2024年9月

PROJECT OVERVIEW

ChrisLV Studio位于成都市东郊记忆文物建筑保护群4号楼。

设计团队希望在突出品牌调性的同时，将店铺与历史工业建筑相结合。

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ChrisLV Studio is located in Building 4 of the Chengdu East Suburb Memory Industrial Heritage Protection Area. 

The design team aimed to highlight the brand's identity while integrating the store with the historical industrial architecture.

INTERIOR CONCEPT

ChrisLV Studio项目分为内外两个大区域，外场售卖通道和内场样品陈列馆。

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ChrisLV Studio is divided into two main areas: the exterior sales passage and the interior sample display hall.

出于对军品工厂这段历史的尊重和致敬，设计中复刻了大量的工厂钢构元素，同时将原始的柱体结构进行了重新修复并保护，使得店铺在东郊记忆文保区内显得更加和谐。

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In respect and tribute to the history of the military product factory, the design incorporates a large number of steel structural elements from the factory. The original column structures have been carefully restored and preserved, allowing the store to blend harmoniously with the East Suburb Memory heritage area.

外场既是主要的球鞋卖场也作为东郊记忆连接南北区的通道。通道中的原始柱体被保留并修复，架空廊道沿通道构筑，巨幅球鞋陈列墙贯穿整个店铺，将所有产品线一并展开，直接明了的完成商品展示并达成快速成交的目标。

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The exterior area serves as the primary sneaker sales floor and also functions as a passage connecting the northern and southern sections of the East Suburb Memory site. The original columns in the passage have been preserved and restored, while an elevated corridor is built along the passage. A large sneaker display wall runs throughout the entire store, showcasing all product lines in a clear and straightforward manner, facilitating quick sales and effective product display.

收银区和快闪陈列区共同组成了衔接内外场的空间，活动时悬挂与其他品牌的联名装置；日常时陈列品牌高频次单品，同时汇聚客流为内场空间增加曝光度。

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The checkout area and the pop-up display area together form a space that connects the interior and exterior. During events, collaborative installations with other brands are displayed. On regular days, high-frequency brand items are showcased, drawing foot traffic and increasing exposure for the interior space.

内场构筑博物馆形式的场景陈列，两侧LED大屏播放着各个时期经典的HIPHOP现场，立柱四周悬挂的巨大音响装置在为主理人的热爱发声，中间圆木岛台上的产品原型则是其热爱的最好诠释。

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The interior features a museum-like scene display, with large LED screens on both sides playing classic HIPHOP live performances from various eras. Massive speaker installations hang around the columns, expressing the owner's passion, while the product prototypes displayed on the circular wooden island represent the best interpretation of this passion.

链条形式的沙发使用品牌定制的面料进行包裹。

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The chain-style sofas are upholstered with custom fabrics designed by the brand.